Meet

Diani Van Graan

Diani is seasoned entrepreneur-turned-financial strategist. She’s built ventures from floral design studios to pioneering advisory firms alongside her husband, Albert—always anchored in her creed: “Greatness lies in simplicity, goodness, and truth.” Off-duty, she’s a protea-growing, trail-hiking bibliophile who crafts pour-over coffees at her wellness café and debates business psychology over dinners with her three kids. For Diani, financial planning isn’t just spreadsheets—it’s designing flexible, life-first strategies that let clients thrive in stability, adapt to change, and reclaim their power.

Purpose

Diani believes greatness emerges from simplicity, goodness, and truth—a philosophy inspired by Leo Tolstoy. To her, exceptional outcomes begin with meticulous attention to detail, patience, and compassion. She transforms complexity into clarity, guiding clients toward their grandest aspirations with a balance of creative problem-solving and steadfast integrity.

Personal Info

A devoted wife and mother of three, Diani thrives in life’s vibrant intersections. When not advising clients, she’s crafting pour-over coffees at her wellness café, tending to her protea garden, or exploring mountain trails. A self-described bibliophage (book devourer) and functional fitness enthusiast, she finds joy in beauty, creativity, and the pursuit of a well-lived life.

Milestones

Founded a floral and events company in 2012, blending creativity with entrepreneurship.
Transitioned into risk and insurance, co-launching a firm with her husband, Albert, over 12 years ago.
Expanded expertise across forensic auditing, corporate registrations, and client-centric financial innovation.
Pioneered a holistic approach to financial planning, merging legal, economic, and psychological insights.

Education

Bachelor of Commerce in Law (BCom Law): Majors in Economics & Business Psychology.

History

Diani’s journey began with humble roots and an entrepreneurial spark. After earning her BCom Law, she launched ventures in corporate registrations and forensic auditing—all while nurturing a side hustle in wedding florals. Marrying her high school sweetheart ignited a leap of faith: together, they built a financial advisory firm that challenges conventional planning. Their path—balancing family, business growth, and big dreams—instilled a deep empathy for startups and families alike. Today, she guides clients with the wisdom of someone who’s navigated risk, reward, and resilience firsthand.

Diani

Vision

Diani envisions a future where clients:

Thrive in Stability: Achieve mental and financial peace through balanced risk-life strategies.
Feel Supported: Experience true partnership via a collaborative, team-driven approach.
Adapt Confidently: Embrace flexible plans that evolve with life’s changes.
Own Their Power: Make informed decisions with clarity and confidence.

Personal Values

Integrity: “Doing what’s right, not what’s easy.”
Balance: “Life is meant to be lived fully—finances should enable, not restrict.”
Transparency: No fine print, no surprises—just honest guidance.
Passion: “Care deeply, act purposefully.”
Adaptability: “Life happens. Your plan should too.”

Built Together. Growing Together.

We’ve walked side-by-side with South Africans turning financial uncertainty into lasting confidence. Our partners are entrepreneurs rewriting family legacies, parents safeguarding their children’s futures, and innovators navigating risk to seize opportunity. From first-time investors to seasoned business owners, we’ve learned that the best solutions aren’t handed down—they’re built with you.

"Its always such a pleasure to work with Diani , who is professional and knowledgeable. She is always willing to go the extra mile, explaining things in a way that actually makes sense. I know my best interest will always be of utmost importance."

Kerryn Bezuidenhout
Consultant

"Invaluable advice, whether its business or personal - all our policies is tailored to our specific (and unique) needs and portfolios. Everything is clearly explained , giving us confidence and peace of mind about our financial goals & plans. Keeps us on track by reviewing and diligently analysing our needs and the environment."

Janse van Rensburg Family
Business Owner/Teacher

"Its the values behind the advice that matter: trustworthy , clear and realistic. She reviewed my investment and risk portfolio - and tailored a plan to suite my unique position and goals. She helps me to focus on the big picture, without skimping on the details."

A Roets
Pharmacist

Meet Your New Team

Pieter Erasmus

Chartered Accountant

Pieter is a seasoned Chartered Accountant and Tax Practitioner, known for his strategic vision and ability to navigate complex financial landscapes. With many years of experience at firms like SNG Grant Thornton and his own entrepreneurial venture, he develops robust financial plans tailored to each client's unique needs. Whether advising businesses or individuals, Pieter combines technical expertise with a passion for fitness, family, and the natural beauty of the Bushveld. For him, finance is not just about numbers—it's about building a foundation for lifelong prosperity and success.

Albert Van Graan

Senior Financial Advisor

Albert is a experienced financial architect with 15+ years of transforming discipline into freedom. A certified advisor and serial entrepreneur, he combines tactical expertise with a rebel’s heart—challenging clients to shed complexity and embrace minimalist, principle-driven strategies. From skydiving to spearheading a functional gym, his life mirrors his philosophy: order fuels adventure. Husband to Diani, father of three, and mentor to many, he bridges the gap between financial rigor and living boldly.